Communication systems that listen as effectively as they speak, strengthening trust, shared meaning, and the capacity to adapt.
We partner with mission-driven institutions and public-sector leaders to design reciprocal communication systems that sustain alignment and trust through growth and change.
You’re In Good Company
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It Starts With Me! is a strategic communications firm designing reciprocal storytelling and feedback systems that help institutions and mission-driven organizations build trust, sustain alignment, and carry meaning through change.
How We Work
Our work includes communications strategy and narrative frameworks, systems design, alignment workshops, capability-building learning labs, advisory partnerships, and speaking.
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We build trust by centering real-world context
We support clear, credible communication by grounding decisions in audience reality, lived experience, and institutional constraints, so your work reflects how people actually think, live, and decide.
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We prioritize alignment over optics
We work with teams to move beyond surface-level messaging by developing communication frameworks that support shared understanding among staff, leadership, partners, and stakeholders.
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We focus on work that holds over time
Rather than one-off campaigns, we develop practical strategies and tools that teams can actually use, designed to adapt as priorities, funding, or conditions change.
Hi, I’m
Nicole
Nicole is an award-winning social impact and communications strategist and speaker with nearly 20 years of experience working at the intersection of strategy, storytelling, and systems in complex, real-world contexts.
She founded It Starts With Me! to support mission-driven organizations and public-sector partners by focusing on the thinking behind communication. She helps teams navigate complexity, clarify priorities, and design approaches that build alignment, credibility, and trust over time.